Accurate pricing and information on your ads. Your ads are changed automatically when you change prices, descriptions, photos or contact information
Automatic removal of ads for sold products insures compliance with your state’s contract laws
Reports to help you identify what works best in your market
Daily monitoring for flagging and ghosting to help you take corrective action if required
Control over your templates to protect your brand
How Does SmartPillars Speed Up And Simplify Ad Placement?
Our software templates help your staff quickly and easily produce professional ads. This eliminates the need to build each ad manually and copy and paste before posting.
You do not waste time placing ads by hand
You save time by reducing human error
We provide additional trained staff to manage your ads at affordable prices. Contract staff is available seven days a week, 24 hours a day, 365 days a year
We pull daily feeds from your inventory to SmartPillars. This allows:
Automatic changes to ads as price, contact information or marketing messages change for any product to reflect accurate data on ads.
Automatic ad deletion when an item sells
SmartPillars automatically distributes leads to your CRM software to eliminate double data entry
One ad can go to multiple sites. You do not have to rebuild a new ad for each site
How Does SmartPillars Save Me Money?
Post more ads at a lower cost by providing reliable telecommuting staff at a low rate
Save money on ad production
Spend less time finding your ads
Eliminate time spent deleting sold items
Immediately respond if ads are flagged or ghosted
How Can SmartPillars Assist with Flagging or Ghosting of Ads?
To minimize flagging or ghosting, we comply with ad site posting rules. For example, we limit the number of ads posted daily and the frequency in which the same ad is posted. We provide the most comprehensive flagging and ghosting reporting available. You don’t have to search and confirm that each ad is posted. We continuously work to update templates to reduce flagging. For our Gold customers, your remote staff is notified by the software to re post flagged or ghosted ads after the first ghosting or flagging to provide better presence.
Can I Post an item in Two Different Cities?
Posting the same product, at the same time, in two different cities violates the terms of use for ad sites. However, SmartPillars will distribute different ads daily between cities so you get coverage in both areas.
How Many Ads Can I Post Per Day?
You can post roughly 1/7th of your inventory daily. Limits vary depending on your specific market.
Can I See How Many Hits I Get On My Ads?
Yes, we provide a report showing how many times your ad was viewed.
Can Emails From the Consumer Go to My CRM System?
Yes, SmartPillars can forward an email in ADF XML as well as text format to your CRM software.
How Do You Get Access to My Inventory?
We work with all the major feed providers. We get data feeds from them and compose ads based on this information. We don’t poll your DMS nor do we access any files on your computers.
How Often Do You Receive Inventory Feeds?
We get inventory feeds every night so changes to inventory will show up in your ads the following day.
Can I Make Changes Before the Daily Feed, For Example If a Product Sells?
Yes, you can make changes any time using the SmartPillars website.
How Are My Ads Created?
SmartPillars creates ads for you from the templates you choose when you sign up. We can also create simple text ads if you prefer. You can change templates at any time.
Can You Provide Landing Pages as I Need Them?
Yes, we can provide landing pages.
How Can I View Which Ads Are Active?
SmartPillars provides a report listing your active ads. You can click directly to your ad from this report.
Why is it Important to Comply with Ad Site Terms of Use?
With some sites every time an ad is posted, someone must click an ‘I accept’ button, agreeing to the Terms of Use page. In it you agree to pay $100 for each ad that is posted for your company outside the Terms of Use. If you are not compliant with the Terms of Use, your ads will be permanently blocked from the site. Lastly, the sites may sue you for non-compliance.
What Can SmartPillars Do That Non-Compliant Posters Canot Do?
First, we help you comply with the site’s Terms of Use. Second, with our software, you can also delete items automatically when they are sold. Third, we provide ghosting and flagging reports. Fourth, our software allows you to change the content of your ads once they are posted. Fifth, we provide custom templates so you can use your organization’s branding.
Can You Send My Ads to AutoTrader?
Yes, if you have an account with them.
Can You Send My Ads to Cars.com?
Yes, if you have an account with them.
Can You Send My Ads to Reynolds?
Yes, if you have an account with them.
My Sales Rep Just Left. All My Ads Have His Name on them. How Do I Update Them?
Log into the SmartPillars webtop, click on the ‘my profile’ icon and change the contact name on the ads. All your ads will be automatically updated within a few hours.
I Changed Prices For Vehicles in my DMS. Do I Need to do Anything to Update my Ads?
No, your feed provider sends us new feeds of your inventory every night. As soon changes are detected, the ads are updated with the new information.
I Cannot Wait for Price Change to Occur the Next Day? What do I do?
Log into the SmartPillars webtop, go to ‘adjust prices’, update prices for all the items that you want to change and then hit the ‘Generate Ads’ button at the top left of the page. Your ads will be updated with the new information.
My Product Sold and I Am Still Getting Calls. I Don’t Want to Wait Until The Next Day to Delete the Ad. What do I Do?
Log into the SmartPillars webtop, go to ‘manage inventory’, select the items that were sold by the stock Id and click ‘remove ads’. The ads will be removed automatically.
How Can I Have Special Merchandizing Keywords Show Up in My Ads?
Log into the SmartPillars webtop, go to ‘adjust prices’, type in your keywords in the ‘adjectives’ column. Each one should be separated by a comma. Then click’ generate ads’.
How Do I Change My Ad Templates?
You can choose templates from our selection. We can also build custom templates for you.
Do I Need to Install Any Software on My PC?
Yes, in order to comply with site rules, your ads have to be posted from your computer and network. You need to install our browser software on your PC. Installation takes five to seven minutes and is very easy.
To install the software:
Click on the link we send you via email
Click ‘run’ to install. Once installation is complete, the software will ask you to enter the login and password that we sent in the email. The login and password authorizes the browser to connect with us.
What Do I Need to Set Up At My Location?
You need a PC and an internet connection. You simply install our browser/application on your desktop and then just stay connected to the internet.
Will I Need a Separate SmartPillars Account For Each of My Locations?
Yes, each of your locations will need an account and license.
Will Contract Staff Have Access to Data on Our PCs?
No, the contract staff only logs into the SmartPillars server which talks to the SmartPillars application on your PC. This does not allow SmartPillars to access any data on your PC.
If You Hire Staff for me, do They Have to Come to My Location to Post?
No, the technology we provide allows our staff to telecommute without logging into your PC or network. They connect to our server via the browser that you install on your computer.
Can the Staff you Hire for me Access Any Data on My PC or Network?
No, we have created a very secure double blind system where the staff cannot access your data.
How Can I Create a Custom Title for a Specific Product?
Log into the SmartPillars webtop, go to ‘adjust prices’, add titles under ‘titles’ column then click ‘generate ads’.
How do I Add a Logo or Map to My Ads?
LoLog into the SmartPillars webtop, click on ‘logo and maps’ icon, upload your logo and map.
What Operating Systems Do You Support?
Windows XP, Windows Vista, Windows 7, Linux and Windows 2000.
Will I Need To Open a Port in My Firewall?
Not in most cases. However, our support team will work with your IT staff to open a port if needed.
“Our relationship with SmartPillars continues to be profitable. Their development skills combined with timely support have built a healthy and much appreciated partnership”.
-President, Large Partner
FAQ
Which Ad Sites Do SmartPillars Help You Post To?
What are the Benefits of Using SmartPillars?
How Does SmartPillars Speed Up And Simplify Ad Placement?
We pull daily feeds from your inventory to SmartPillars. This allows:
How Does SmartPillars Save Me Money?
How Can SmartPillars Assist with Flagging or Ghosting of Ads?
To minimize flagging or ghosting, we comply with ad site posting rules. For example, we limit the number of ads posted daily and the frequency in which the same ad is posted. We provide the most comprehensive flagging and ghosting reporting available. You don’t have to search and confirm that each ad is posted. We continuously work to update templates to reduce flagging. For our Gold customers, your remote staff is notified by the software to re post flagged or ghosted ads after the first ghosting or flagging to provide better presence.
Can I Post an item in Two Different Cities?
Posting the same product, at the same time, in two different cities violates the terms of use for ad sites. However, SmartPillars will distribute different ads daily between cities so you get coverage in both areas.
How Many Ads Can I Post Per Day?
You can post roughly 1/7th of your inventory daily. Limits vary depending on your specific market.
Can I See How Many Hits I Get On My Ads?
Yes, we provide a report showing how many times your ad was viewed.
Can Emails From the Consumer Go to My CRM System?
Yes, SmartPillars can forward an email in ADF XML as well as text format to your CRM software.
How Do You Get Access to My Inventory?
We work with all the major feed providers. We get data feeds from them and compose ads based on this information. We don’t poll your DMS nor do we access any files on your computers.
How Often Do You Receive Inventory Feeds?
We get inventory feeds every night so changes to inventory will show up in your ads the following day.
Can I Make Changes Before the Daily Feed, For Example If a Product Sells?
Yes, you can make changes any time using the SmartPillars website.
How Are My Ads Created?
SmartPillars creates ads for you from the templates you choose when you sign up. We can also create simple text ads if you prefer. You can change templates at any time.
Can You Provide Landing Pages as I Need Them?
Yes, we can provide landing pages.
How Can I View Which Ads Are Active?
SmartPillars provides a report listing your active ads. You can click directly to your ad from this report.
Why is it Important to Comply with Ad Site Terms of Use?
With some sites every time an ad is posted, someone must click an ‘I accept’ button, agreeing to the Terms of Use page. In it you agree to pay $100 for each ad that is posted for your company outside the Terms of Use. If you are not compliant with the Terms of Use, your ads will be permanently blocked from the site. Lastly, the sites may sue you for non-compliance.
What Can SmartPillars Do That Non-Compliant Posters Canot Do?
First, we help you comply with the site’s Terms of Use. Second, with our software, you can also delete items automatically when they are sold. Third, we provide ghosting and flagging reports. Fourth, our software allows you to change the content of your ads once they are posted. Fifth, we provide custom templates so you can use your organization’s branding.
Can You Send My Ads to AutoTrader?
Yes, if you have an account with them.
Can You Send My Ads to Cars.com?
Yes, if you have an account with them.
Can You Send My Ads to Reynolds?
Yes, if you have an account with them.
My Sales Rep Just Left. All My Ads Have His Name on them. How Do I Update Them?
Log into the SmartPillars webtop, click on the ‘my profile’ icon and change the contact name on the ads. All your ads will be automatically updated within a few hours.
I Changed Prices For Vehicles in my DMS. Do I Need to do Anything to Update my Ads?
No, your feed provider sends us new feeds of your inventory every night. As soon changes are detected, the ads are updated with the new information.
I Cannot Wait for Price Change to Occur the Next Day? What do I do?
Log into the SmartPillars webtop, go to ‘adjust prices’, update prices for all the items that you want to change and then hit the ‘Generate Ads’ button at the top left of the page. Your ads will be updated with the new information.
My Product Sold and I Am Still Getting Calls. I Don’t Want to Wait Until The Next Day to Delete the Ad. What do I Do?
Log into the SmartPillars webtop, go to ‘manage inventory’, select the items that were sold by the stock Id and click ‘remove ads’. The ads will be removed automatically.
How Can I Have Special Merchandizing Keywords Show Up in My Ads?
Log into the SmartPillars webtop, go to ‘adjust prices’, type in your keywords in the ‘adjectives’ column. Each one should be separated by a comma. Then click’ generate ads’.
How Do I Change My Ad Templates?
You can choose templates from our selection. We can also build custom templates for you.
Do I Need to Install Any Software on My PC?
Yes, in order to comply with site rules, your ads have to be posted from your computer and network. You need to install our browser software on your PC. Installation takes five to seven minutes and is very easy.
To install the software:
What Do I Need to Set Up At My Location?
You need a PC and an internet connection. You simply install our browser/application on your desktop and then just stay connected to the internet.
Will I Need a Separate SmartPillars Account For Each of My Locations?
Yes, each of your locations will need an account and license.
Will Contract Staff Have Access to Data on Our PCs?
No, the contract staff only logs into the SmartPillars server which talks to the SmartPillars application on your PC. This does not allow SmartPillars to access any data on your PC.
If You Hire Staff for me, do They Have to Come to My Location to Post?
No, the technology we provide allows our staff to telecommute without logging into your PC or network. They connect to our server via the browser that you install on your computer.
Can the Staff you Hire for me Access Any Data on My PC or Network?
No, we have created a very secure double blind system where the staff cannot access your data.
How Can I Create a Custom Title for a Specific Product?
Log into the SmartPillars webtop, go to ‘adjust prices’, add titles under ‘titles’ column then click ‘generate ads’.
How do I Add a Logo or Map to My Ads?
LoLog into the SmartPillars webtop, click on ‘logo and maps’ icon, upload your logo and map.
What Operating Systems Do You Support?
Windows XP, Windows Vista, Windows 7, Linux and Windows 2000.
Will I Need To Open a Port in My Firewall?
Not in most cases. However, our support team will work with your IT staff to open a port if needed.